"With about 25 percent retail market share, the Honda Civic continues to be the benchmark vehicle in the compact segment," said Henio Arcangeli, Jr. senior vice president of Automobile Sales at American Honda Motor Co.
Continuing sales momentum from late 2018 led the Honda brand to a new January truck sales record—a strong start for 2019 despite severe winter weather that suppressed car shopping in the last week of January.
Honda finished 2018 on a strong note with both cars and trucks gaining in December, overcoming over four months of lost production due to a flood that shut the Celaya, Mexico auto plant to narrowly miss a new annual sales mark.
Honda sedans drew strength in November from notably improved Accord sales while electrified vehicles surpassed 5,000 in sales for the fifth straight month—further enhancing a record year for electrified vehicle sales.
The Honda brand enjoyed its 4th best October sales month of all time as trucks again led Honda sales gains, while cars were quietly stealing the show as electrified vehicle sales defied gravity and Accord continued to gain momentum.
American Honda Motor Co., Inc. (AHM) today reported its third consecutive all-time annual sales record on sales of 1,641,429 Honda and Acura vehicles in 2017, an increase of 0.2 percent over its previous best set in 2016.